At 45 Higher, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Statement explains how we collect, use, disclose, and safeguard your data when you use our 45 Higher services.  By using, interacting with, or accessing our services, or by providing your personal information to us:

• You acknowledge that you accept our privacy practices and policies outlined below;
• You consent to us collecting, processing, storing and sharing your information as described herein;
• You acknowledge that you are communicating with automated processes when using our services; and
• You consent to us recording communications made through and between our services.

1. Information We Collect

We may collect and process the following types of information either directly or indirectly (e.g. from a customer utilizing our services to provide an interactive tool) during use of our platform:

• Personal Information: When you register for our services, we may collect personal information such as your name, address, email address, payment information, and contact details.
• Usage Information: We gather information about interactions with, and how you interact with, our services, including log files, message contents, preferences, IP addresses, location, and device information.
• AI Data: To improve our AI algorithms, we may collect and process data generated by the use of our services, such as input data and model performance metrics.
• Children: Our Services are not directed to children who are under the age of 18. We do not knowingly collect personal information from children under the age of 18. If you have reason to believe that a child under the age of 18 has provided personal information to us through the Services please contact us at 385-645-5112 and we will endeavor to delete that information from our databases.

2. How We Use Your Information

We use your information for the following purposes:

• Service Provision: To provide you with our services and ensure their optimal functionality.
• Customer Support: To respond to your inquiries, provide technical support, and address any issues you may encounter.
• Improvements: To enhance and optimize our services, including the development of new features and functionalities and to ensure better security and fraud protections. In making improvements, we may aggregate all relevant information collected through the Services and use the aggregated information, which does not identify you, to analyze the effectiveness of our Services, to improve and add features to our Services, to train AI models, and for other similar purposes. In addition, from time to time, we may analyze the general behavior and characteristics of Users of our Services and visitors to our Site, and share aggregated information, like general user statistics, with prospective business customers. We may collect aggregated information through the Services, through cookies, and through other means described in this Privacy Policy.
• Communications: To send you updates, newsletters, marketing, and other relevant information about our services.

3. Data Security

We take the security of your data seriously. We implement industry-standard security measures to protect your information from unauthorized access, disclosure, alteration, and destruction.

4. Data Sharing and Disclosure

We do not sell or rent your personal information to third parties. However, we may share your information in the following circumstances:

• Service Providers: We may engage third-party service providers to assist in the provision of our services, subject to strict confidentiality obligations and compliance with our data handling policy.
• Legal Compliance: We may disclose your information when required by law or in response to valid legal requests.